In a first for Cotton On Body, the affordable, on-trend fashion brand has collaborated with Victorian artist Morgan Connoley of Colour & Skulls, in the creation of three custom prints.
With the aim to make art accessible to all, prints will be $19.95 and fit in with Cotton On Body’s upcoming Christmas collection, which is a new take on the tropical print. Think pineapples, palms, botanical prints and cacti.
As a successful illustrator and graphic designer, Cotton On Body saw Morgan as the ideal collaborator. With work that is a whimsical mix of the inky, beautiful and macabre, Morgan successfully combines colour, femininity and nature into her art. Approached earlier this year regarding the partnership, it was an idea Morgan naturally jumped at and looking at the end result, she couldn’t be more excited!
“The prints for Cotton On Body are the perfect combination of Colour & Skulls and summertime,” says Morgan. “The prints represent the heart and soul of Colour & Skulls and epitomise the energy and spirit of the Cotton On Body girl. They are on trend and affordable, which widens my audience to a new demographic.”
Calling the opportunity, “a pinch myself moment,” Morgan sees the experience as one of her biggest milestones to date. Yet she has already had a very impressive career, working as a graphic designer by day and under her art alias, Colour & Skulls, by night. She is also the co-founder of the Geelong Illustrators Collective and a board member at Courthouse Youth ARTS Geelong, being very passionate about exposing and working with emerging talent within her local region.
Morgan’s prints will sit alongside Cotton On Body’s varied selection of Christmas gifting solutions and will be available in stores nationally from 17 November 2014.