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Tips on staging your home for sale or rental

Tips on staging your home for sale or rental

We asked interior stager and stylist Naomi Findlay how to make more money by staging your home so it’s at its best for sale or rental.


What are the biggest mistakes people make when selling/renting their homes? They don’t identify the market that is most likely to be looking to buy their property, they don’t complete minor repairs, they have too much furniture, they don’t de-clutter and de-personalise their home or they think they can be objective enough to prepare their own home for sale.

 How much difference can home staging can make to the final rental/sale priceThe statistics in Australia show properties can fetch between 7-to-16% above the pre-staged value once they are staged. With staging services costing between $550 and $900, that is a huge return on investment.

 Do you need to spend much? At SILK Home Staging and Styling I aim to use as much of the client’s furniture and accessories as possible. My staging services range from $150 to $850, a small investment for a potentially huge gain. In some cases I may recommend that clients hire some accessories or furniture items to accent their home with for the duration of the sale period. 

What’s the quickest, cheapest way to make the most of your home before sale? De-clutter, repair things around the home and clean so that the home sparkles like it never has before. Ensure your street appeal is perfect. Create a light, spacious and welcoming feel to the home. 

Why is it important to stage your home? You only have one chance to make that ever so important first impression, so make sure you are ready before you go to market.  Sellers that invest in objective expert advice on how to stage their home and are motivated to complete the steps required to stage the home, reap significant financial rewards. 

Why do you think so many people get it so very wrong? One of the biggest mistakes people make is leaving their home as is and simply accessorising with whatever is fashionable.  This often creates a cluttered, lived in space that does not flow or sparkle. In these situations the seller is essentially leaving money on the table for the buyer to collect.

Find out more at SILK Home Staging & Styling.

By Jen Bishop

Jen Bishop is our owner and publisher and an experienced journalist and editor. Interiors Addict has been her full-time job for more than 10 years. She is mum to two young boys and lives in Sydney.