Target is going nautical, with some really nice pieces in its upcoming Boathouse collection.
Featuring loose knits, natural fibres, textural fabrics and wood finishes mixed with accents of colour and fun iconography, Boathouse is designed to allow you to mix and match whatever your style. Whether you are looking to brighten up your space or blend in with your existing decor, Boathouse has the perfect pieces for adding some nautical chic to your home. And you really can’t have too many anchors, right?
On sale from 1 July 2014, you can shop online or at your nearest Target store.
4 replies on “Ahoy Sailor: Target goes nautical”
This is a great looking collection! Not quite at the US Target’s level (hello Nate Berkus and Threshold collections!) but still a great improvement on what they offered up a few years ago.
Hi, Target in Bourke Street Melbourne didn’t know what I was talking about when I asked about this collection on 1/07 and I was told to wait until 3/07 for the new catalogue but I’ve looked tonight and it’s not in there either. Can you please confirm dates and whether thus is a limited release available in some stores only?
Thank you 😀
Hi shannan, all we have been told is out in July, so not necessarily beginnign of July. I think it probably varies between stores the exact date and how much of the range they get. I’d suggest contacting their customer service on 1300 753 567. Good luck! Jen
Thanks Jen, I have spoken to Target Australia and they were very surprised. They have confirmed that the release date for this collection is August 1st. I’ve diarised to call again first thing that day! Cheers, Shannan