Product road test: Amy checks out new digital moodboard maker

An enthusiastic scrapbooker from way back, I’ve always jumped at the opportunity to collate my creative ideas (hello Pinterest!). But as an interior stylist (when I’m not writing for Interiors Addict) I now find myself doing this in a professional capacity. So I was rather excited to hear about the new digital styling platform Style Sourcebook, that brings this technology direct to the consumer.

Featuring more than 700 brands and 30,000 products, the platform is a product sourcing and styling destination that allows interiors enthusiasts (and if you read this site, the chances are you are one!) to search for finishes, fittings, furniture and homewares and drag them onto their own digital moodboard.

“The objective is to bring all the products, tools and inspiration together across different retailers to help you create your perfect space,” says Style Sourcebook founder Lisa Cousens who has had over 15 years’ experiencing building digital platforms for online publishers such as Fairfax, Sensis and REA Group. It was after Lisa renovated her own home, and spent countless hours sourcing from individual retailers, that she came up with the idea of collating them to simplify the renovation and styling experience.

Aside from products and finishes, you can also add text and inspirational images too. Personally, I found it a breeze to use (you literally drag and drop) and there’s a good selection of products within the site that are stylish and on trend. The search function is also easy to use. And what’s more, when you’re finished designing, the site creates a virtual shopping list and you can click through easily to buy.

The other aspect of the site is the ability to seek inspiration and expert advice from interior designers. There are several designers currently registered on the platform including Mr Jason Grant, Aimee Tarulli and yours truly! You can get in touch if you like their work and would like to discuss a similar project.

Start designing.