Picking a colour to paint your home isn’t easy. In fact, for 70 percent of the nation it can be so daunting that they just choose white. Boring! But Taubmans want to change that so they’ve launched two new digital tools: the Paint Your Own Room tool and Shaynna Blaze’s 10 Commandments of Colour, in the hope that Australians will embrace adding that little splash of colour to their home.
The 10 Commandments of Colour were created to help give consumers the confidence to get started on their DIY projects this Spring. Written by Taubmans brand ambassador and colour creative director Shaynna Blaze, it features the 10 tips that debunk common colour myths and arm consumers with the knowledge they need to get painting with colour right, every time!
“It always surprises me how many homeowners resort to painting with white despite the catalogue of over 5,500 Taubmans paint shades available,” explains Shaynna. “It’s obvious that, despite Australia’s vibrant culture, people lack the confidence to use colour in their homes. It’s my mission to provide DIY novices with a better understanding of how colour can transform a space. By breaking down the paint selection process into simple steps, my 10 Commandments of Colour help people to tackle their fear of colour head-on and feel empowered to choose the perfect colour for their home.”
The visual guide (see below) provides quick and easy rules to follow when selecting a paint colour. Colour theory is broken down into bite-sized tips, including how to manipulate a space with colour, getting the colour proportions right and choosing the correct colour combinations for your home.
Once consumers have narrowed their selection using the 10 Commandments of Colour, they can head to the Taubmans website to virtually test out colours in their room using the Paint Your Own Room tool. This allows users to upload an image of the room that they plan to paint and digitally re-colour the walls with the hue of their choice.
Taubmans is also offering personal colour consulting services on the weekends of the 4 and 11 of October at 50 Bunnings stores. Visit their website to find the dates and locations or to download the 10 Commandments of Colour, try out the Paint Your Own Room tool and discover more expert decorating tips and tricks.
