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New bedding brand Elson bridges the gap between dull and loud

With the aim to suit both men and women and bridge the gap between dull and loud, brand new bedding brand Elson offers simple sophistication with a fashion edge.

Arrowed print accompanied by Sandy Beige sheets and pillows.
Arrowed print accompanied by Sandy Beige sheets and pillows.

Just launched, the Autumn/Winter inaugural collection encompasses three graphic designs as well as a complementing tonal range of coordinating sheets and pillows.

Hounds print paired with Grey Dusk sheets and pillows.
Hounds print paired with Grey Dusk sheets and pillows.

Made from 300 thread count cotton sateen and available in both king and queen sizes, the bedding is sure to add some much needed life to a tired room while being subtle enough to not steal the show.

Checked print teamed with Smokey Green sheets and pillows.
Checked print teamed with Smokey Green sheets and pillows.

For founder Broc Munro that was exactly his aim, adding boldness and style without being too OTT: “I simply started Elson through not being able to find bedding that worked for me. It was always too loud, floral, plain or white and not what I was looking for. The Elson design aesthetic offers stylish, modern design and colour palettes with a focus on simple but chic prints.”

To shop online or find a local stocklist visit Elson.