Blending European quality and refined craftsmanship with the raw colours and fresh modern designs of the Australian lifestyle, Sunday Minx’s debut collection of deluxe bath towels are bold but elegant.
Created by Sydney-based Brooke Rudzis, the brand is founded on the philosophy that ‘home is where the good life begins’, with the brand aiming to create beautiful products that enrich daily living. “My vision was to create products with superior quality and playful designs, yet still maintaining an unpretentious approach,” explains Brooke. “I want Sunday Minx products to be aspirational yet also attainable.”
With the Spring Summer 2015/16 Collection consisting of four large bath towels and three hand towels, the designs incorporate tonal greys and whites juxtaposed against splashes of tangerine, mint and dramatic monochrome. Inspired by the post-modernist designs of the Italian-based The Memphis Movement from the early 1980s — known for challenging perceptions of conventional design — the trend is clearly reflected through the inaugural collection. “Through the use of colour and pattern I tried to encapsulate the Memphis trend with geometric shapes, powerful bright hues and a willingness to challenge traditional bath towel design.”
With quality paramount, the towels are handcrafted using the finest 100% Turkish cotton, renowned for its world-class quality, softness (you won’t feel anything quite like it!) and absorbency, with the cotton fibres possessing a unique ability to dry very quickly.
Sunday Minx’s Spring Summer 2015/16 Collection is available now. Shop online.