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Visualise paint colours with new digital render service

Paint colour selection can be one of the trickiest parts of building or renovating. Not only are many people unable to see pictures in their mind (ie. they literally don’t have a mind’s eye), but even those that can often struggle to decipher the differences between shades. And when you consider there are thousands of white variations alone, it’s easy to see why the whole process is rather fraught!

But this is where the entrepreneurial painter Gary Wilson of Imago comes in. Recently launched, Gary’s online offering includes colour consulting and a digital render service that enables people to realistically visualise their future colour schemes thereby avoiding costly mistakes. The service is available for interiors, exteriors and commercial premises too.

Queenslander renders

“With so many colour options out there, it can be daunting trying to choose the right colours. Again and again over the years, I’ve really noticed people are either unable to make a decision on what colours to select or are unsure if the colours they have chosen are right,” says Gary who is also the director of Brisbane’s Applied and Decorative Painting and has been a painter for 25 years.

BEFORE existing home
BEFORE original home
AFTER digital render
AFTER A digital render of a proposed new colour scheme

“I often thought to myself there had to be a better way, to ultimately remove the guess work before people spend all that money painting their place,” says Gary, who offers digital renders illustrating up to three colour schemes from a seriously affordable $49.

BEFORE existing interior
BEFORE original interior
AFTER What a great way to experiment with interior paint!
AFTER digital render. What a great way to experiment with interior paint!

“Digital imaging lets you realistically see how colour schemes will look before you spend all that money painting your home. I offer digital renders to all my clients now and they love them and I really believe everyone embarking on a painting project should inform themselves on how it will look in advance,” says Gary.

BEFORE existing church
BEFORE existing church
AFTER digital render
AFTER A digital render illustrates how the church would look painted a shade of grey

And renders aside, Imago also has a team of professional colour consultants that can step in if you’re really in a paint quandary. From just $125 per consultation, customers simply answer a quick questionnaire before uploading images of their property after which an online colour consultant delivers colour scheme recommendations within three business days.

BEFORE existing home
BEFORE existing home
AFTER digital render
AFTER digital render

For more | How to choose white paint for walls

By Amy Collins-Walker

Amy is our regular feature writer, an experienced journalist and interior stylist living in Perth, Western Australia. Find out more about her styling work at http://www.amycollinswalker.com/

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