Tag: wholesaler

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Furniture Homewares

Australian family business CAFE Lighting & Living rebrands

Sponsored by CAFE LIGHTING & LIVING

For over 25 years, the passionate team at CAFE LIGHTING & LIVING have delivered industry leading collections of designer furniture, lighting and homewares to the Australian wholesale market. Distributing to retail giants Harvey Norman, Bunnings, Fantastic Furniture, Freedom Furniture, Temple and Webster and Zanui to name a few, while also working closely with interior designers, trade professionals and renovation experts.

The family-owned Sydney company recently rebranded, extending their market to launch the CL&L Outlet Store, modernising the brand with an omni-channel customer experience standing by their mission of delivering happiness in more approachable ways to the wider Australian market.

CAFE LIGHTING & LIVING showrooms are conveniently located in Sydney and Melbourne and both were recently renovated showcasing newly curated collections of product that reflect the recent rebranding.

“We want our products to thrive in an environment that truly reflects their beauty. Our showroom is now a roomy oasis for our customers to explore and create,“ says Stephanie Musumeci, head buyer/interior stylist.

Already leaving a mark on the Australian design market, the CAFE LIGHTING & LIVING buyers work closely with interior design professionals to create statement collections of products that adapt to a variety of interior styles. From the ever-popular Hamptons coastal look to traditional and transitional interior styles.

“I knew when my clients wanted classic Hamptons, CAFE LIGHTING & LIVING were going to deliver the goods,” says Chris Caroll, Australian interior designer, presenter and author from TLC Interiors, “Nobody does it better.”

With more exciting projects in the works, 2021 will see CAFE LIGHTING & LIVING continue to deliver smart and stylish products that lead Australian interior design trends.

Love the brand? CAFE LIGHTING & LIVING products are available online via the CL&L Outlet Store or by business registration on the CAFE LIGHTING & LIVING primary wholesale site.

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Photography: Lulu Wells Photography, styled by House of Hues Sydney

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Interiors Addict

Madras Link’s colourful summer 2013 collection

Madras Link’s Summer 2013 Home Inspiration collection combines the latest international trends, infused with their signature style of bringing unique and affordable products to the Australian market.

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“Our Summer13 collection embraced Brazilian themes, intense colour and tribal psychedelia which reflects the continued desire for vibrant colour in the home,” said Joan Pereira, product director. 

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Interiors Addict

Boyd Blue to open new showroom

Wholesaler Boyd Blue will open a new Melbourne showroom on Monday (11 February). Its home furniture and decor showroom is at at 1390 High Street in Malvern.

With wholesale showrooms in Brisbane, Sydney and the Gold Coast, Melbourne was the obvious next step. “We are growing our business to reach new heights in superior product and beautiful customer service – 2013 will be the year that sets Boyd Blue apart,” says owner and director, Shelley Boyd.

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Interviews

Wholesaler profile: Boyd Blue

Wholesalers don’t often get the limelight but they’re an essential part of the interior design process, often sourcing product from all over the world, presenting designers and decorators with an already edited selection to pick from.

Few wholesalers have the variety, customer service and merchandising skills of Queensland’s Boyd Blue. Shelley Boyd started the company 13 years ago with a vision to create a one stop shop for designers and decorators with “beautiful customer service” and products that differed to what every other wholesaler was offering. And that’s still the case today.

“I love working with professional designers who know what they want,” says Shelley. ”I have tried to build a business that offers exceptionally good service. We really do care about our clients and try to make their job as easy as possible. I am constantly travelling the world sourcing an eclectic mix of products and without companies like ours our clients would have to source from retailers.”

Everything Boyd Blue sells is handmade, another real point of difference, and Shelley loves natural fibres and materials. Handmade grass weave wallpapers, sisal rugs, mirrors, lamps and hand forged iron accessories are among the treasures she imports. “I am really proud of the fact that we are supporting small communities in a variety of countries and keeping these old traditional ways of manufacturing alive,” she says.

Continue reading “Wholesaler profile: Boyd Blue”
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Interiors Addict

September trade fair offers free seminar series for homewares wholesalers

Thousands of retailers are writing their shopping lists in preparation for one of NSW’s biggest gift and homewares events, Reed Gift Fairs Sydney September (September 17-20 at the Sydney Convention and Exhibition Centre). More than 450 wholesalers from around Australia will showcase their newest products in the last opportunity for retailers to buy their stock for the all-important Christmas season and summer.

“At Sydney September, the final fair of the year on the Reed Gift Fairs calendar, we expect to see developing gift trends for not only Christmas, but items for summer as well,” says Exhibition Director Omer Soker. The event is expected to attract up to 10,000 visitors and generate tens of millions of dollars in sales.

It’s no secret though, that the rise of online shopping is greatly affecting Australian retailers. To encourage retailers and exhibitors to embrace change and adapt to new opportunities, Reed Gift Fairs will launch the inaugural Future Retailer seminar series at the September fair. It will address any questions exhibitors might have about the changing retail landscape, and will offer guidance to retailers on how they can innovate to better serve their customers and grow their businesses.

“No matter what product an exhibitor sells or what area they specialise in, they will definitely learn something of value from Future Retailer, which they can then apply to their business,” Soker says. Future Retailer is open to all registered buyers and exhibitors, and will run on the Saturday, Sunday and Monday of the Sydney fair on the exhibition floor at the back of Hall 3. Reservations are not needed.

Reed Gift Fairs attracts buyers across the following categories: Kitchen, Homewares, Jewellery & Fashion, Designer, and Outdoor. Every year exhibitors at Reed Gift Fairs unveil new products and showcase upcoming designs, trends and colours.

For more information visit http://www.reedgiftfairs.com.au