Tag: williams sonoma inc

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Homewares Shopping

Aerin Lauder & Williams Sonoma’s latest classic collab

Aerin Lauder
Aerin Lauder with her new collection

‘Blue and green should never be seen’ says the old adage but if there’s ever been a collection to challenge that idea it’s the latest from Aerin Lauder and Williams Sonoma. Building on the success of its original collaboration with the lifestyle powerhouse, Williams Sonoma has expanded the gorgeous range and this time there’s plenty of fresh green intermingled with the Delft-blue.

Aerin Lauder
Aerin Lauder with her new collection

Inspired by summers spent at Aerin’s Hamptons home, the range melds traditional and contemporary elements for a result that feels surprisingly modern.

Ardsley appetiser plates
AERIN Ardsley appetiser plates, $14

“Some of my favorite summer memories in the Hamptons involve big family celebrations with a beautiful table,” says Aerin, who is also the founder and creative director of her own brand AERIN.

Green 'Confetti' tumbler
AERIN Green Confetti double old-fashioned glass, $16

“When we started to design this new collection with Williams Sonoma, those memories of effortless outdoor gatherings inspired the comfortable outdoor furniture and the beautiful tabletop and linens in my favorite colors of summer,” says Aerin.

Mother of pearl servers, set of two, $60
Mother of pearl servers, set of two, $60

Romantic floral motifs designed in hand-painted pottery style sit alongside gorgeous ‘confetti’ patterned green mouth-blown glassware and there’s a woven motif that runs throughout too. But while cane and rattan are big trends at the minute, this version has a much less earthy, more formal feel. Featuring a tray, cutlery caddy, ice bucket and coasters, the look evokes a plantation vibe.

AERIN Woven & silver ice bucket with tongs, $100
AERIN Woven & silver ice bucket with tongs, $100

“Our collaboration with Aerin Lauder embraces her philosophy that living beautifully should be effortless. Together we have expanded the AERIN collection to include items that will inspire our customers to entertain, lounge outside and decorate their homes with the elegance and sophistication of Aerin’s signature style,” says Janet Hayes, president of Williams Sonoma and Williams Sonoma Home.

Ardsley tablecloth
AERIN Ardsley tablecloth, $110

Shaped by Aerin’s passion for entertaining, the assortment includes tabletop and entertaining pieces featuring a blue, white and green colour palette inspired by traditional Delft pottery.

White basketweave pitcher
AERIN white basketweave pitcher, $100.

The collection also features ceramic dinnerware and serveware, glassware and entertaining pieces including the white basketweave pitcher above. Crafted by a family-owned artisanal workshop near Venice in Italy, this earthenware pitcher is hand finished with a translucent glaze.

Figural leaf chip and dip
The AERIN Figural leaf chip and dip platter, $120, has an heirloom feel.

Shop online | Williams Sonoma cookies and cream cupcake recipe

 

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Furniture Homewares Styling

Pottery Barn, Pottery Barn Kids & West Elm to open in Brisbane

Finally, it’s Queensland’s turn! The American super brands Pottery Barn, Pottery Barn Kids and West Elm are opening in Brisbane’s Fortitude Valley on 1 October 2015 and stylist Kara Rosenlund is leading the fun celebrations!

west elm brisbane

“Recognised globally for its unique sophistication and style, Brisbane is one of the fastest-growing capital cities in Australia. As such, our global expansion will continue with three stores opening in Fortitude Valley, amidst a hive of activity already established,” said Ron Young, Senior Vice President of Global, Williams-Sonoma, Inc. “At the heart of our brands – Pottery Barn, Pottery Barn Kids and West Elm – is unique design, exceptional customer service, and a calendar of in-store experiences for our customers.”

Kara Rosenlund
Kara Rosenlund

Staffed by 90 full-time and part-time employees, the three home furnishings stores will sit side-by-side at street level occupying 2,310 square metres of retail space.

pottery barn brisbane

Local photographer and stylist Kara will bring her inimitable flair to the stores’ opening day celebrations as guest host. “I’m thrilled West Elm, Pottery Barn and Pottery Barn Kids have chosen our city of Brisbane for their new stores,” she said. “This will give Brisbane the chance to shop and experience retail and dedicated service on another level, something we haven’t had the opportunity to be engaged in before now. It is a very exciting time to be shopping in Brisbane.”

A line-up of local, creative collaborations will coincide with the stores’ opening day celebrations:

  • In partnership with Brisbane designer and letterer Jasmine Dowling, West Elm is offering its first 300 customers an exclusive limited-edition tote bag (minimum spend $50, while stocks last).
  • Pottery Barn customers are invited to enjoy a coffee and decadent bespoke cookie created by local baker The Sugar Hit while they explore the store. There will also be kid-friendly cookies and babycinos on offer for the little ones.
  • Pottery Barn Kids is hosting a fun crafting event for young customers making paper rosettes and mini badges, led by Brisbane stylist Kara Hynes (AKA Lulu Lucky).

The Brisbane stores are in Wandoo Street, Fortitude Valley.

Williams-Sonoma, Inc. currently operates stores for Pottery Barn, Pottery Barn Kids & West Elm in Bondi Junction and Chatswood (NSW), Chadstone (VIC), and Perth (WA). The Bondi Junction, Chatswood and Chadstone locations are also home to Williams-Sonoma stores, including a dedicated Williams-Sonoma Cooking School in Bondi Junction. There is also a standalone West Elm store in South Yarra (VIC), plus a multi-brand outlet in Fyshwick (ACT). All brands ship across Australia via their online stores.

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Furniture Homewares

Perth Pottery Barn, Pottery Barn Kids & West Elm open Thursday

APL PHOTOGRAPHY - www.aplphotography.com.au

On 16 July, Williams-Sonoma, Inc. will open three stores on Hay Street, Perth for iconic home furnishings brands Pottery Barn, Pottery Barn Kids and West Elm. The openings at 635 Hay Street Mall will be their first Western Australian stores.

APL PHOTOGRAPHY - www.aplphotography.com.au
APL PHOTOGRAPHY – www.aplphotography.com.au

The three stores will sit side-by-side at street level, occupying a total of 1,878 square metres of retail space staffed by 100 full-time and part-time employees.

“Western Australia is globally recognised for its desirable lifestyle and high standard of living and we are excited to continue our global expansion by opening three stores in the thriving city of Perth,” said Ron Young, Senior Vice President of Global, Williams-Sonoma, Inc. “We look forward to sharing our exceptional home furnishings, unique in-store experiences and outstanding customer service with local shoppers.”

APL PHOTOGRAPHY - www.aplphotography.com.au
APL PHOTOGRAPHY – www.aplphotography.com.au

Williams-Sonoma, Inc. operates stores for Williams-Sonoma, Pottery Barn, Pottery Barn Kids and West Elm in Bondi Junction, Chatswood Chase and Chadstone Shopping Centre, a standalone West Elm store on Chapel Street and a multi-brand store in Canberra Outlet Centre. All four brands ship across Australia via their online stores.

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Furniture Homewares

Pottery Barn, Pottery Barn Kids and West Elm are coming to Brisbane and Perth!

APL PHOTOGRAPHY - www.aplphotography.com.au

Those who call Brisbane and Perth home, listen up! North American retail giant, Williams-Sonoma, Inc., will be opening six additional stores later this year.

APL PHOTOGRAPHY - www.aplphotography.com.au

Opening on Hay Street in Perth and in Fortitude Valley, Brisbane, the locations will see the three home furnishings brands: Pottery Barn, Pottery Barn Kids and West Elm, showcased together via inter-connecting stores.

APL PHOTOGRAPHY - www.aplphotography.com.au

Providing signature services including the free in-home design service (where customers can consult with design specialists at no charge), the unique in-store experience will offer outstanding customer service to a growing Australian audience.

APL PHOTOGRAPHY - www.aplphotography.com.au

Williams-Sonoma, Inc. opened its first Australian stores of Williams-Sonoma, Pottery Barn, Pottery Barn Kids and West Elm in May 2013 and currently operates 13 stores in the following locations: Oxford Street Mall, Bondi Junction; Chatswood Chase; Chadstone Shopping Centre and Chapel Street, South Yarra. All four brands ship across Australia via their online stores: Williams-Sonoma, Pottery Barn, Pottery Barn Kids, and West Elm.

Photography by APL PHOTOGRAPHY

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Furniture Homewares The Block

World’s first interconnecting Williams-Sonoma Inc stores open in Chadstone next week

This time next week, US retailer Williams-Sonoma Inc will open four stores in Chadstone Shopping Centre for iconic kitchen and home furnishings brands Williams-Sonoma, Pottery Barn, Pottery Barn Kids and West Elm. Just in time for Christmas, and we all know nobody makes as big of a deal of the holiday season as the Americans!

WSIMG_2776

They’ll be the first Melbourne-based stores for Williams-Sonoma, Pottery Barn and Pottery Barn Kids, and the second for West Elm. The stores will sit side-by-side on the lower level in the west mall. In a global first, they will be interconnected, allowing shoppers to move easily between stores and shop across all four brands. An interiors addict’s dream!

Occupying a total of 2,505 square metres of retail space, this will be the company’s biggest retail footprint in Australia. The four stores will employ 140 full-time and part-time staff.

WSIMG_2771

“Melbourne’s vibrant culinary and design culture is globally recognised and we are excited to continue our global expansion by opening four stores in this thriving city in time for the Christmas season,” said Ron Young, senior vice president of Global, Williams-Sonoma, Inc. “We look forward to sharing our exceptional home furnishings, unique in-store experiences and outstanding customer service with local shoppers.”

WSIMG_2804

Williams-Sonoma, Inc. operates all four brands at Bondi Junction and Chatswood Chase in Sydney and Chadstone Shopping Centre, a standalone West Elm store on Chapel Street, Melbourne, and a multi-brand store in Canberra Outlet Centre. All four brands ship across Australia via eCommerce sites: williams-sonoma.com.au, potterybarn.com.au, potterybarnkids.com.au and westelm.com.au.

A variety of events will take place from 10am on opening day (18 November) with appearances by The Block’s Michael and Carlene, Chyka Keebaugh from Real Housewives of Melbourne and Sally Obermeder from The Daily Edition. From 6 to 10pm, all shoppers are invited to an opening day Christmas party with fare from the Williams-Sonoma kitchen including mulled wine and peppermint bark candy. Shoppers will receive an exclusive discount card for Christmas shopping valid between November 22 and December 31, 2014.

WSIMG_2800

The following weekend, the stores are teaming up with Gelato Messina to create a limited-edition gelato collection. The Home-Sweet-Home Signature Series features four bespoke creations designed to match the individual personalities of each iconic brand and celebrate the Christmas season. The individually handcrafted gelato will be offered between 12pm and 3pm on Saturday 22 November and Sunday 23 November to shoppers who sign up to receive special offers and information about new arrivals from the brands via email. The gelato will be distributed from the Williams-Sonoma Christmas Gelato Garden outside David Jones on the lower level while stocks last.

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Interiors Addict

Meet Jason Grant and I when West Elm opens in Chatswood

Stylist and author Jason Grant

I am so, so excited! Not only are West Elm, Pottery Barn, Pottery Barn Kids and Williams Sonoma opening their second Sydney stores (on “my” side of the bridge!) in just over a week, but I’ll also be there helping stylist Mr Jason Grant celebrate the launch of his second book, Holiday at Home. We’d love you to come and join us for a book signing and I’ll be doing a Q&A with Jason too. Did I mention there’ll be ice cream? More on that later…

Stylist and author Jason Grant
Stylist and author Jason Grant

As part of its global expansion, America’s Williams-Sonoma Inc is opening stores for all four brands in Chatswood Chase on Thursday 28 August. Williams-Sonoma and Pottery Barn will be located on level one of the shopping centre, with Pottery Barn Kids and West Elm located on level two. The four stores will occupy a combined retail space of 1,716 square metres and employ more than 100 full-time, part-time and casual staff.

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“We are excited to continue our global expansion in Australia at Chatswood Chase Shopping Centre,” said Laura Alber, President and Chief Executive Officer. “We look forward to sharing our exceptional home furnishings along with unique in-store experiences and outstanding customer service with customers on Sydney’s North Shore who want to decorate, entertain and live well.”

I can’t believe it’s been more than a year since Williams-Sonoma, Inc. opened its first Australian stores in Bondi Junction in May 2013. A Melbourne West Elm store followed in Chapel Street, South Yarra in September 2013. A further four stores for Williams-Sonoma, Pottery Barn, Pottery Barn Kids and West Elm will open in Chadstone Shopping Centre, Melbourne later this year. Watch this space for more details on that opening!

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While the Chatswood Chase stores open a week tomorrow on Thursday 28 August, there’ll be plenty of special events taking part over the first weekend of trading, Saturday 30 and Sunday 31 August:

Mr Jason Grant book signing and interview

Holiday at Home, out in September, published by Hardie Grant
Holiday at Home, out in September, published by Hardie Grant

Come and meet well-known stylist and blogger Mr Jason Grant when he unveils his second coffee table book Holiday at Home. I will be interviewing him about the book and would love to see you there! There’ll also be a chance to buy the book and get it signed by Jason. All are welcome to this free event.

When: 12pm to 2pm on Saturday 30 August.

Where: West Elm store on level two, Chatswood Chase.

Gelato Messina collaboration

In celebration of the Chatswood Chase store openings, Williams-Sonoma, Inc. has collaborated with Gelato Messina to create a limited edition gelato collection. The ‘Welcome Home’ collection features four bespoke creations designed to match the individual personalities of each iconic brand:

Williams-Sonoma Choc-Chuck Cone  Reminiscent of Williams-Sonoma founder Chuck-Williams’ favourite flavour, this handmade waffle cone is filled with creamy Madagascan vanilla gelato then dipped in berry callebaut and 70% cacao chocolate.

West Elm NY Ice Cream Sandwich  Brooklyn-inspired Fair Trade espresso coffee gelato sandwiched between chewy white chocolate and macadamia cookies

Pottery Barn Welcome Home Gelato  Warming and comforting, this lightly spiced apple gelato is fused with an almond crunch and butterscotch swirl

Pottery Barn Kids Fairy Bread Popsicles  Velvety bread and butter gelato is coated in white chocolate ganache then dipped in hundreds and thousands

The individually handcrafted gelatos will be offered to customers as a gift with purchase (while stocks last) on Saturday 30 August, distributed from the Williams-Sonoma Gelato Cart outside the Williams-Sonoma store on level one.

Golden ticket giveaway

A Golden Ticket will be hidden in a shopping bag at each of the new Chatswood Chase stores. Simply be one of the first 200 people to make a purchase in any store for your chance to find one. Golden Ticket winners will receive a $100 gift voucher to spend at Pottery Barn, Pottery Barn Kids, West Elm or Williams-Sonoma. One of these Golden Tickets will also grant access to a cooking class for two at the Williams-Sonoma Sydney Cooking School in Bondi Junction.

Room makeover competition

To celebrate the opening of the new stores in Chatswood Chase, one lucky shopper will win $2,000 to spend at Pottery Barn, Pottery Barn Kids, West Elm and Williams-Sonoma. For your chance to win, head online. Competition ends on 30 September 2014.

 

Categories
Interiors Addict

West Elm Melbourne to open on 19 September!

A rendering of the new Melbourne store

You’ve been waiting so patiently, Victorians, and now it’s your turn! West Elm Melbourne opens at 464 Chapel Street on 19 September.

A rendering of the new Melbourne store
A rendering of the new Melbourne store

In the same week, West Elm announced it is to open in London too, its first European store.

Continue reading “West Elm Melbourne to open on 19 September!”
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Interiors Addict

The day I’d been waiting for: the Pottery Barn, West Elm and Williams-Sonoma preview

So, for several months now I’ve been banging on about the Williams-Sonoma Inc big four coming to Sydney. For the uninitiated, I’m talking about Pottery Barn, Pottery Barn Kids, West Elm and Williams-Sonoma. I’ll be straight with you, as a non-mummy blogger, I have little interest in Pottery Barn Kids and as a less than enthusiastic cook (I’m going to make a rubbish wife!) I had minimal interest in Williams-Sonoma. Pottery Barn and West Elm however, bring that on! I know you’re fans too because posts about these stores have been consistently in my most popular for months! And at yesterday’s much anticipated preview, I was definitely not disappointed.

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West Elm is SO COOL. I have to admit it’s my favourite. Who better than creative director Vanessa Holden, a Sydney girl who made the move to NYC (who I interviewed recently) to show us round? She talked about West Elm’s trademark eclectic, global mix of pieces which you’re encouraged to mix up as you wish with your existing pieces or family heirlooms to create your own, confident style at home, with the help of their friendly and knowledgable staff.

west elm 2

west elm blue

West  Elm is young and cool but not too hipster. It’s mix and match, laidback but not too casual. I just love it. Its pieces are more apartment-appropriate than Pottery Barn’s larger furniture and well, they just look look like they belong in a warm and comfortable, trendy, young space. You do feel like your parents could equally walk in and find something which worked perfectly with their much loved pieces. It’s just that kind of range, and the range will change frequently.

Continue reading “The day I’d been waiting for: the Pottery Barn, West Elm and Williams-Sonoma preview”

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Interiors Addict

Local ecommerce websites for Pottery Barn, West Elm and Williams Sonoma launched today

This morning I was very lucky to join a group of extremely overexcited bloggers to have a look around the four new Williams Sonoma Inc stores before they open tomorrow in Bondi Junction.

For those who can’t wait until tomorrow or who aren’t in Sydney, the great news is that the local .com.au versions of their websites launched this morning. They are as follows:

Continue reading “Local ecommerce websites for Pottery Barn, West Elm and Williams Sonoma launched today”
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Interiors Addict

Pottery Barn, West Elm and Williams-Sonoma opening on 2 May

Williams-Sonoma, Inc today officially announced that its iconic brands Williams-Sonoma, Pottery Barn, Pottery Barn Kids, and West Elm will open to the public on Thursday 2 May 2013 at the newly constructed Exchange Building in Bondi Junction. I may have mentioned the news of these stores coming to Australia a ‘few’ times already…

An artist’s impression of how the stores will look when they open in just 17 days’ time

“We are excited to announce we will open our first Australian retail stores on May 2nd,” said Laura Alber, president and chief executive officer, Williams-Sonoma, Inc. “The location at Bondi Junction gives us the opportunity to showcase all four brands together in a truly unique way. We look forward to sharing our exceptional home furnishings along with unique in-store experiences and outstanding customer service with Australian customers who want to decorate, entertain and live well.”

Continue reading “Pottery Barn, West Elm and Williams-Sonoma opening on 2 May”

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Interiors Addict

Pottery Barn, West Elm and Williams-Sonoma to open in Australia in May

Excitement is building around the new stores in Bondi Junction

If I had a dollar for every person who had asked me when Pottery Barn and West Elm are opening in Bondi, I’d be pretty rich. I’m happy to tell you that the anticipated opening date is the first week in May, so not long to wait now!

Excitement is building around the new stores in Bondi Junction
Excitement is building around the new stores in Bondi Junction

American retailer Williams-Sonoma, Inc. signed a lease  in August for 2,040 square metres of retail space to house four of its iconic brands: Williams-Sonoma, Pottery Barn, Pottery Barn Kids, and West Elm, at the newly constructed Exchange Building at Bondi Junction. The stores are the first outside of North America to be owned and operated by the retailer as part of its overall global expansion strategy.

Continue reading “Pottery Barn, West Elm and Williams-Sonoma to open in Australia in May”